If your business supports networks with high demand for on-time delivery or has significant vendor compliance programs, a Red Classic dedicated transportation solution may be for you.
Our customized, dedicated transport services combine the assured capacity your business needs with improved reliability and on-time performance.
Red Classic is a wholly-owned subsidiary of Coca-Cola Consolidated, the largest Coca-Cola bottler in the U.S., both by volume and footprint. Red Classic moved more than 400,000 loads in 2021 for Coca-Cola Consolidated and other customers through company-owned assets, core carrier partners and brokerage solutions.
Our vast, high-volume network allows us to provide dedicated transportation customers optimization and consolidation services as well as valuable backhaul gainshare programs to mitigate transportation expense.
Our dedicated logistics division meets your capacity demands by leveraging company-owned assets and power-only fleets that can be quickly expanded through our core carrier partners and network of 36,000+ carrier partners. Specializing in retail and food and beverage, Red Classic’s dedicated division offers full truckload, milk runs, peddle runs and multi-stop options.
Red Classic also offers comprehensive fleet maintenance solutions, covering everything from forklifts to Class 8 tractors and trailers. Our safety team invests in extensive, systematic training for drivers, new equipment with the latest in safety technology and rigorous vetting of carrier partners.
With Red Classic, you access a collaborative, experienced transportation team to manage your logistics needs, freeing your team to focus on other areas of the business. Our team will assess your current operational network, shipping history and delivery deadlines to create a comprehensive plan that provides improved reliability and on-time performance. We help reduce your transportation spend by mitigating exposure to vendor compliance programs and avoiding price and capacity volatility.
With a Red Classic dedicated trucking solution, your company is assured regulatory and safety compliance without the investment in technology, recruiting and maintenance required for fleet ownership.
“Red Classic doesn’t experience the same kind of capacity crunch [as other carriers]. They have a deep and wide enough network to get whatever I might need.”